Always Lifting
Always Lifting is a new video podcast hosted by Karen Norheim, CEO of American Crane & Equipment Corporation. It’s part of a broader content platform exploring leadership, innovation, wellness, heritage, and grit – all through the lens of curiosity, resilience, and storytelling.
Podcasting since 2025 • 13 episodes
Always Lifting
Latest Episodes
It's Time to CEO Your Health | Always Lifting Ep. 12
Today’s guest is Krisna Hanks: Director of Employee Wellness at Ovadia Heart Health, co-owner of Square One Wellness, author, international executive coach, and metabolic health expert. We talk about what it means to “CEO your health” and why l...
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Season 3
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Episode 12
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40:34
Lifting Others Through Laundry | Always Lifting Ep. 11
Today’s guests are Ally and MC, lifelong friends, moms, and co-founders of Lessen the Loads, a service that helps families (and more) offload laundry and clutter so they can get time back for what matters most.Topics Discussed:
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Season 3
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Episode 11
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39:59
The Future of Education | Always Lifting Ep. 10
Today’s guest is Dr. Adelle Shade, Vice President of Innovation and Educational Ventures at Alvernia University and founder of Total Experience Learning (TXPL), a framework helping educators create innovative, student-centered learning environm...
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Season 3
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Episode 10
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52:34
Martin Guitar's Artist CEO | Always Lifting Ep.9
Today’s guest is Thomas Ripsam, CEO of C.F. Martin & Company, the legendary guitar maker founded in 1833 and revered by musicians worldwide. As Martin’s first non-family CEO, Thomas shares what it takes to honor nearly 200 years of history ...
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Season 3
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Episode 9
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53:39
Trust The Pineapple! | Always Lifting Ep. 8
Today’s guest is Erica Deuschle, Managing Partner of KW Main Line and the powerhouse behind the unforgettable brand Trust the Pineapple.From charging groceries on a credit card as a young mom starting in real estate to leading a $250M+ ...
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Season 3
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Episode 8
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35:48
