Always Lifting
Always Lifting is a new video podcast hosted by Karen Norheim, CEO of American Crane & Equipment Corporation. It’s part of a broader content platform exploring leadership, innovation, wellness, heritage, and grit – all through the lens of curiosity, resilience, and storytelling.
Podcasting since 2025 • 7 episodes
Always Lifting
Latest Episodes
When Leaders Care About Their People | Always Lifting Ep. 5
Karen sits down with friend and fellow second-generation leader Beth Hahn, President of Berkshire Systems Group and SAH, for a conversation on building culture that lasts. Beth shares how she grew from a small startup into leading a multi-locat...
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Season 2
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Episode 5
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41:51
The "Kingfish" of Goodwill | Always Lifting Ep. 4
Karen sits down with Ed “Kingfish” Lada, President & CEO of Goodwill Keystone Area, to explore how a $102M social enterprise is using workforce development, sustainability, and AI literacy to lift communities across 22 Pennsylvania counties...
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Season 2
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Episode 4
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52:51
Your Guide to AI: Chad Harvey | Always Lifting Ep. 3
Always Lifting dives deep into the intersection of technology, leadership, and humanity with strategist, coach, and “tech whisperer” Chad Harvey.Chad has a unique gift: he can walk into a room, talk about AI, and leave you feeling both ...
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Season 1
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Episode 3
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48:41
The Big Cheese Storyteller: Freddy Vasquez | Always Lifting Ep. 2
Host Karen Norheim sits down with entrepreneur, storyteller, and award-winning business owner Freddy Vasquez, founder and “Big Cheese” of FXV Digital Design. Fresh off his company’s recognition at the 2025 Greater Reading Chamber Business Excel...
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Season 1
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Episode 2
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42:04
